Work With Me

VISHAL SOOD Google Ads & B2B Lead Generation Specialist

From Search Intent to Tracked Lead.

I manage Google Search campaigns, landing pages and conversion tracking for agencies and service businesses — so the ad account, website and measurement work as one system.

7+ Years Google Ads · GTM/GA4 · Landing Pages · SEO-Aware Web Development

View Case Studies Work With Me

Available for freelance projects, white-label PPC work and agency partnerships.

Google Ads campaigns for a plastic surgery account in June 2026. Campaign names are hidden. 110 conversions, spend ₹36,418.80.
Landing page used for the plastic surgery consultation campaign. The clinic name is not shown.
110 Leads · June 2026 ₹331.08 cost per lead
7+ Years Google Ads / PPC
3+ Years SEO
2+ Years Web Development
Multiple markets India · USA · Europe

Selected results

Selected Results

Monthly search campaigns. Account names are hidden. Totals match the reports below.

Plastic Surgery — India 110 Leads ₹331.08 cost per lead Google Search Ads · June 2026 B2B / Testing — India 107 Qualified enquiries ₹479.64 cost per lead Google Search Ads · March 2026 Service Business — Europe 49 Leads €95.66 cost per lead Google Search Ads · August 2026

View detailed case studies

Why Vishal

I don’t just optimise clicks. I want to understand which clicks are turning into genuine business enquiries.

  1. 01

    Search intent

    Find the searches that already mean someone wants the service.

  2. 02

    Google Ads

    Build Search campaigns around that intent, not raw traffic.

  3. 03

    Landing page

    Make the page continue the same promise the ad just made.

  4. 04

    Tracking

    Count forms, calls and WhatsApp clicks as real conversions.

  5. 05

    Lead

    See which campaign and query actually produced the enquiry.

  6. 06

    Optimisation

    Change bids, queries and pages from that evidence.

Campaign strategy

Keywords, intent and account structure.

Search-term control

Negatives, query analysis and traffic quality.

Bidding and budget

Where the spend goes, and what it returns.

Ads and messaging

Responsive search ads aligned with the page.

Conversion tracking

Google Tag Manager, GA4 and Google Ads.

Ongoing optimisation

Reporting, analysis and account improvement.

Case studies

Three Campaigns, With the Work Behind the Number.

IndiaGoogle Search AdsJune 2026

Plastic Surgery Clinic — India

Challenge

Generate procedure-specific consultation enquiries inside a defined service area.

What I handled

  • Google Search Ads
  • Keyword and search-term management
  • Landing-page optimisation
  • Conversion tracking
  • 110Leads
  • ₹331.08Cost per lead
  • 9.79%Conversion rate
  • ₹36,418.80Spend
  • Google Ads · campaign names hidden
  • Landing page · top of page.
Confidential agency engagementIndiaMarch 2026

B2B Product Testing — India

Managed as part of an agency engagement. Client identity and account details are withheld for confidentiality.

Challenge

Turn technical, high-intent searches into qualified commercial enquiries.

What I handled

  • Technical keyword research
  • Campaign structure
  • Search-term and negative management
  • Conversion tracking
  • 107Enquiries
  • ₹479.64Cost per lead
  • ₹51,321.48Spend
Google Ads · campaign names hidden
Confidential agency engagementNetherlandsAugust 2026

Mold Removal — Netherlands

Managed as part of an agency engagement. Client identity and account details are withheld for confidentiality.

Challenge

Generate service enquiries for a mold-removal business from Google Search.

What I handled

  • Search campaigns
  • Keyword strategy
  • Landing-page alignment
  • Conversion measurement
  • 49Leads
  • €95.66Cost per lead
  • €4,687.34Spend
Google Ads · campaign names hidden
More campaign work
USA aesthetic clinic · August 2026 48 Leads · $108.36 each Spend $5,201.28 · confidential agency engagement
Certification body · April 2026 60 Leads · ₹613.33 each Spend ₹36,799.80 · confidential agency engagement
Healthcare · India · May 2026 104 Leads · ₹347.93 each Spend ₹36,184.72

Rates and cost per lead reconcile to the rows in each report. Campaign names are hidden.

Ads, page and measurement

The Advantage of Working Across Ads, Pages and Tracking.

Google Ads

What did the user search?

Landing page

Did the page match their intent?

Analytics

What happened after the click?

Because I can work across all three, I can diagnose problems that don’t live inside the ad account.

Form, call and WhatsApp tags. Container name is hidden.

Websites

Websites Built With Marketing in Mind.

Conversion-focused pages, planned around the enquiry — not a list of technologies.

For agencies

Need an Extra Google Ads Specialist Behind Your Agency?

I can work as a freelance or white-label extension of your team — handling campaign execution, tracking, landing pages and reporting while your agency keeps the client relationship.

White-label friendly

Your brand stays in front. I stay behind the account.

Backend execution

Campaign builds, search terms, bids and landing-page fixes.

Confidential client handling

Agency work is shown here only with the client name removed.

Reliable reporting

Clear numbers on spend, leads and what changed.

Discuss Agency Support

Campaign evidence

The Reports Behind the Numbers.

110 leads · ₹331.08 cost per lead · June 2026

Plastic surgery, India. Campaign names are hidden.

107 enquiries · ₹479.64 cost per lead · March 2026

B2B product testing. Confidential agency engagement.

49 leads · €95.66 cost per lead · August 2026

Mold removal, Netherlands. Confidential agency engagement.

Website work

REVIVE61 website. REVIVE61 Maa Kuldevi Travels website. Maa Kuldevi Travels Brother Cooling System website. Brother Cooling System

About

Google Ads Specialist Who Can Also Fix the Page and the Tracking.

I’m Vishal Sood, a Google Ads specialist with 7+ years of experience in lead-generation campaigns. My work expanded into tracking, SEO and web development because campaign performance often depends on what happens outside the ad account.

I work with agencies and with selected service businesses in India, the USA and Europe, including the Netherlands.

Vishal Sood

Tools

What I Work In

Advertising and measurement

  • Google Ads
  • Google Tag Manager
  • Google Analytics 4
  • Search Console
  • Meta Ads

Additional experience: Meta Ads, used when the channel fits the enquiry.

Web and SEO

  • Custom web development
  • WordPress
  • Landing pages
  • SEO research

Start a project

Looking for Someone Who Can Handle More Than the Ad Account?

If you’re an agency looking for reliable PPC support, or a service business trying to generate better-quality enquiries, let’s discuss the project.

  • The search
  • The ad
  • The landing page
  • The tracking
  • The lead

One connected approach.

Discuss a Project Contact Me

Discuss My Project

A short note is enough. I’ll reply by email.